How do I get my app to rank higher in the App Store?

App Store ranking comes from the right keywords in the right metadata, strong conversion, and steady ratings — tuned per market, not guessed. Most apps leave installs on the table by chasing obvious, contested terms instead of the winnable ones. Our proprietary KEI scoring finds the highest-impact keywords across every locale at once; on our own app it took us from 15 to 125 ranked keywords, with 9+ at #1.